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Social Networking World Forum LONDON - A revolution

Revenues from social networking, dating and personal content delivery services will increase from $572m in 2007 to more than $5.7bn in 2012, with social networking accounting for 50% of the total by the end of the forecast period.” Juniper Research.

Industry leaders, social networking, technology brands and media gathered at the two day event held at Olympia London and organized by Mark Johnstone and his team at Six Degrees.com. The gold sponsors were Xing, Reality Digital, Buongiorno, Blinko and Social go, but everyone who was anyone was there.

There were excellent speakers from every sector of business and every continent from Ogilvy PR to Cadburys, BMW, Sapient,Tempero, Endemol UK, Colibria, WebJam, Adknowledge, Vodacom, Proctor and Gamble Qube, Cisco Media, Linkedin, MTV, CocaCola, MySpace, Nixon McInnes, Ecademy, INSEAD, Omnifuse, Lithium. The list is long and the presentations are now online at the link above. WileyBooks (who were promoting “throwing sheep in the boardroom” among other books).

This was the conference not to be missed, and the press were out in force. The evening networking Reception in association with Mashable, was held at Sugar Reef.
Next year’s date has been set for 15th-16th March 2010, so mark it down.
I attended at Olympia London and brought back a taste of the conference for you to enjoy. Leave us a comment or tag yourself in the photos.
CLICK ON PHOTOS TO VIEW

Donna Jackson
Social Communications Specialist

Fun Webmonday in Zurich

Last night Techies,developers and startups came together at the 5th webmonday held in Zurich to listen to two informal presentations. One given by Hannes Gassert of LIIP, who hosted the evening, with snacks beer and wine, and another by Jani Penttinen on his Finish start up -XIHA Life a mutilingual lifestyle site. Great exchange of ideas took place among the forty or so people there.
Ideas take wings at events like these, so thanks to Amazee for arranging the webmonday nights in Zurich.
The photos above show my journey to #webmonday from arrival in Zurich to departure by train into big snow at St Gottard.

Donna Jackson
Social Communications Specialist

#scs09 Swiss startup camp Basel

I promised to take you to the Swiss startup camp in Basel this weekend.
The day kicked off with a really excellent keynote talk/interview of Suhas Gopinath CEO and president of Globals Inc a multi-million dollar international company that he started at the age of fourteen without any money in India and took global.
His truly inspirational story of how he used his pocket money to fund his first proposals in business at his local internet cafe because did not even have access to a computer had everyone enthralled.
Suhas Gopinath born in Bangalore, started his company at 14yrs old in 2000. He founded in San Jose California as the law did not allow him to set up in India. His story was trully inspirational. I asked him in question time where he got the guts from to approach and even take on big business at that young age, and he answered he had the courage of a young man who took the chance because no wasn’t an option.
Mr Gopinath was announced as the Young Global Leader for 2008-2009 by the World Economic Forum Davos. In this position he would be involved in development programs around the world, and would be studying leadership at Harvard University. He is the youngest Young Global leader in WEF history.

WATCH THE VIDEO OF HIS INTERVIEW at #scs09.

Watch FB video Startups networking at the event

Startups then gave their pitches and then presented in sessions on different subjects of which I was one, and I presented on “Personal Branding The face of your company”.
Successful Start-ups from 2008 were present Wuala, Poken and Amazee all of whom I wrote about as startups here, attended the event. Poken did great business selling their poken for eveyone to connect with. Tech Bloggers were in attendance and will no doubt blog on the event. Many Tweets were sent from the event #scs09 on Twitter.

It was a productive day with Nicolas Berg of Red Alpine who I interviewed here on wisequeen.com and other startup Angel investors presenting on what angel investors want from startups. Many meetings and much networking took place. The food and facilities were great, as was the wifi. People came from all over Switzerland, myself from Italy and some from nereby Germany. Thanks to all the sponsors and to Amazee, Sun microsystems and Amiando for the organization.
Leave a comment or ask a question.
Donna Jackson
Social Communications Specialist.

Speed dating

According to the stats dating and social media sites will bring in revenues unheard of in the history of the web, within the next few years.

“Revenues from social networking, dating and personal content delivery services will increase from $572m in 2007 to more than $5.7bn in 2012, with social networking accounting for 50% of the total by the end of the forecast period.” Juniper Research

“Over 800 million people worldwide will be participating in a social network via their mobile phones by 2012, up from 82 million in 2007.” eMarketer

A speed dating site online that’s my startup idea.

watch?v=PJk0FHnmqzA&feature=related

So what do you think then, send us a comment.
Donna Jackson
Social communications Specialist
Wisequeen

Blogging the beginning and the future

Ever wondered how blogging started and when?  Blogging now mainstream, was still not considered the best way to communicate just five short years ago. I like to see it as a collision resulting in a new star, when the traditional publishing star was falling and the internet star was rising.

“Several broadly popular American blogs emerged in 2001: Andrew Sullivan’s AndrewSullivan.com, Ron Gunzburger’s Politics1.com, Taegan Goddard’s Political Wire, Glenn Reynolds’ Instapundit, Charles Johnson’s Little Green Footballs, and Jerome Armstrong’s MyDD — all blogging primarily on politics (two earlier popular American political blogs were Bob Somerby’s Daily Howler launched in 1998 and Mickey Kaus’ Kausfiles launched in 1999).”  Wiki The history of blogging

Now with social media  sites like twitter you can find blogs, swap links, and as a blogger, list at http://justtweetit.com/

Promoting your blog on twitter  and other social media  sites is an essential.

So as a reader of blogs rather than an expert (I have about thirty in my reader, which I visit regularly and others that I stumble upon whilst on twitter or just searching), I humbly offer this advice to fellow bloggers.

Bloggers golden rules.

Make your posts shorter. We live in the info age. Info is streaming at us so fast and from every possible quarter, that rambling on for pages will loose me, and many other readers I suppose. Bite size rather than the whole roast beef.

Keep it short and sweet, provide links if you want your reader to get more, let them choose. There are blog posts that are captivating enough to hold me for pages if I’m on the mood, but not often.

If your comments start a thread that goes on and on and on consider stopping re-posting and starting over.

Comment on other’s blogs if you want to get the same attention.

There are people who categorically refuse to post comments based on the fact that people meaninglessly repeat what has gone before and rarely read the string, but I’m not one of them.

Let your readers know what the blog is about in the title or within the first few centimeters. Purpose!

Don’t steal content, but credit and link.

Donna Jackson

Social Communications Specialist

Wisequeen